Camouflage in Fashion

Camouflage has had a rich history in fashion.  Not just for soldiers and hunters to blend in, camouflage has popped-up in fashion since the 1940s in ways that echo a forest's natural beauty.  Designers have often adapted it — from brushstroke (soft and watery) to puzzle (geometrical) to classic woodland.

In the early 1940s, Vogue magazine published its first camouflage print. Decades later, Vogue’s European editor-at-large, Hamish Bowles, has written, “It’s functional, practical, good-looking’…right up there with blue jeans.” What’s more American than blue jeans? Camouflage is here to stay.

In the late 1980’s, we saw a resurgence of camouflage in American designer Stephen Sprouse’s collections. Drawing inspiration from Andy Warhol’s camouflage prints, Sprouse recolored them with Warhol’s blessing. Thus a pattern that was originally created to blend in would, instead, add a pop to everyday outfits. 

inPhorm’s Creative Director, Saad Hajidin, has developed a stylish autumnal camouflage for his latest collection. Dresses, tops, stretch woven pants and skirts — all inspired by nature’s  beautiful, ever- changing foliage to create ideal outfits for Fall. The subtle, deep green hues are a perfect complement to the changing seasons, and as with all inPhorm collections, they not only look good, they are comfortable and functional.  When you leave the tennis court or the golf course, you won’t worry about changing your outfit for the hours ahead. Wherever the day takes you, you’re sure to feel and look your best.